PEOPLE-POWERED MYSTERY SHOPPING
Making happiness visible, wherever your brand shows up
We use people-powered mystery shopping to uncover where your customers are happy, and where they could be happier.
100,000
+
Mystery shoppers across the UK
69
+
Net Promoter Score (NPS)
4.8
+
Google rating from 230 reviews
TRUSTED BY SHOPPERS AND BRANDS





OUR APPROACH
Happiness: It’s
good for business.
When people feel valued, it shows up in the numbers: loyalty, reputation, spend.
Through Happiness Works – our approach that blends human insight, big data and AI analysis – we uncover what’s really happening across your locations, so you know what to change and where.
Through Happiness Works – our approach that blends human insight, big data and AI analysis – we uncover what’s really happening across your locations, so you know what to change and where.
Find OuT More →
Insights that improve the experience
for the customer
Insights that protect the reputation
of your brand
EMOTION IMPACT INDEX™
Measure the emotion.
Change the outcome.
Reviews. Loyalty. Spend. It all comes down to how you make your customers feel.
The Emotion Impact Index™ measures those feelings – what caused them, and what they’ll do next – so you know what to change to keep them coming back for more.
The Emotion Impact Index™ measures those feelings – what caused them, and what they’ll do next – so you know what to change to keep them coming back for more.
Discover your Emotional Uplift Score
Benchmark performance vs peers
Validated by Leeds Beckett University
SEE HOW IT WORKS →
OUR SERVICES
Our insights, your improvement
Mystery shopping
Whether in-person, online or over the phone – our mystery shoppers will be your eyes and ears.
Consumer research
Whether through surveys, focus groups or reviews – our team uncover how your customers feel.
Performance audits
Whether across the brand, sales or IP – our audits uncover where it’s going right, and where it isn’t.
WHERE WE WORK
We're busy uncovering insights in your space
REQUEST A QUOTE
Let’s explore working together
Ready to uncover where your customers are happy – and where they could be happier? Fill in the form and we’ll set up a call.
WHO WE WORK WITH
Meet some of our happy clients
Had a great experience with us?
We'd love to hear about it.
We'd love to hear about it.
Tell us how we’ve made things happier
Help other businesses and shoppers find us
Be honest, specific and personal
Leave a review →

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