• Mystery Shopping your Customer Experience

  • Victoria’s Secret partner with Proinsight for a 2nd year

    We are super pleased to be providing monthly insights on the customer experience in all Victoria’s Secret stores across the UK.

    Proinsight and Victoria’s Secret have worked together to create a mystery shop criteria that captures every moment of their magnificent stores, from the first impression of being ‘wowed’ on arrival, right through to finding the perfectly fitting bra with the help of their sales associates.

    Senior Operations Manager, Annika Bennett explained the importance of measuring their unique experience: “Customer service is our top priority at Victoria’s Secret and Proinsight has been a key partner to support us maintaining and constantly improving our customer satisfaction. Following a thorough research of what the market has to offer on mystery shopping services  we came across Proinsight and instantly identified them as the right partner to listen and support our brand’s needs. We worked together to create the right questionnaire, frequency of visits and identify the correct mystery shopper profile for Victoria’s Secret.”


    Click here to find your nearest store and be sure to snap up a mystery shop with us!

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