Proinsight has been represented during October at a series of interactive workshops run by Cascade3d, on the topic of retention. David Hopkins, Managing Director of Proinsight, has been invited to speak at these sessions, which have been held across the country, about the member journey from the customer’s perspective. The last event this month is taking place today in Leeds, and Proinsight is delighted to have been invited and to have had the opportunity to talk about a topic which is so important in the leisure industry, and being able to deliver our own expertise in mystery shopping data. Aimed at Chief Executives, Business Development Managers and Heads of Fitness, among others, these workshops have received positive feedback from attendees, including praise for a “tremendous session” and a description of the “pacing, timings, content and delivery” as “excellent”. We look forward to more of these events in the future.